New on BoatBooker: Tag Your Trips for Birthdays, Proposals & More
Guests often search by occasion. Add occasion tags to your packages so the right bookers find you.
What’s new
We’ve added a set of new activity types to BoatBooker, this time built around occasions.
Until now, all our activity tags described what you do on the water: Snorkeling, Sailing, Sunset Cruise. That works for guests who know what activity they want.
But a lot of our guests don’t think that way, they’re booking because of something happening in their life. Someone’s getting married. It’s a milestone birthday. The proposal is this weekend.
So we added activity types for:
- Bachelorette & bachelor parties
- Birthday celebrations
- Proposal & engagement trips
- Corporate & group events
Guests can now filter for these the same way they filter for Snorkeling or Sailing, just one more set of options inside the same activity filter they already use.
Why this matters for you
The bachelorette weekend for 10. A friend planning a 40th-birthday surprise. The guy with the ring in his pocket asking if you can time the sunset just right. A lot of people aren’t booking a type of boat trip. They’re booking a moment and they want a captain who knows how to deliver it.
This is where you can stand out. Adding the right activity type makes you visible to the guests looking for exactly what you offer. Describing in your listing how you cater to that occasion makes you the obvious choice when they get there.
What you should do
If your trips already cater to one of these occasions – sunset cruises that work for proposals, party-friendly setups for bachelorette groups, comfortable boats for milestone birthdays – simply add an activity tag to the trip that’s offering it.
Tags can be applied at package level – if it’s specific to one of your trips (e.g. your sunset package, not your morning tour)
You’ll find the new tags in your listing editor in the same place as your existing activity types.
Best practices
Only tag what you actually deliver well. Tagging bachelorette when you’re not set up for one means a group of 10 shows up expecting a party, and you both have a bad day.
Pick the moments you’re great at. That’s what guests are looking for.
